Flint Inc (flintk12.com)
Flint Cookie Policy
UK
This policy covers the Flint website at flintk12.com, where anyone can read about Flint, book a demo and sign up. The Flint app at uk.flintk12.com sets its own cookies and asks for your consent in its own banner.
What cookies are
A cookie is a small file that a website saves in your browser. The website reads the cookie on later visits, for example to keep you signed in. Some websites also save similar data in your browser's local storage. This policy uses "cookies" for both, and the tables below list both.
A cookie that Flint sets is a first-party cookie. A cookie that another company sets, such as Google or YouTube, is a third-party cookie. That company can read its cookie on other websites too.
How the website asks for your consent
When you visit the website from the UK, a banner asks which cookies you allow. Until you choose, the website only sets the strictly necessary cookies listed below. Google's tag loads before you choose, but it sets no cookies and sends Google only basic visit signals without an ID for your browser. Our Ahrefs visitor counts use no cookies.
- Okay allows every category.
- Only essentials allows only strictly necessary cookies. The website works fully either way.
- Choose what to allow lets you switch each category on or off.
The website remembers your choice for six months, then asks again. We keep a record of each choice so we can show that you gave consent. The record holds a random ID, the categories you chose and the date. It does not hold your name, email address or IP address.
How to change your choices
Select Your privacy choices at the bottom of any page on flintk12.com. It opens your current choices, and you can switch any category on or off. When you switch a category off, the website reloads the page without those tools and deletes most of the cookies they saved on flintk12.com. Cookies set by other companies on their own domains, such as linkedin.com, stay until they expire or you clear them in your browser settings.
Strictly necessary cookies
| Cookie | Set by | What it does | How long it lasts |
|---|---|---|---|
| flint_consent | Flint | Remembers the cookie choices you made in the banner. | 6 months |
| flint_region | Flint | Records whether the law where you are requires us to ask before setting cookies, so the website knows to show the banner. | 1 day |
| flint_country | Flint | Records your country, worked out from your IP address, so the website shows UK wording to UK visitors. | 1 day |
| flint_region_override, flint_country_override | Flint | Used only when our team tests the website as if from another country. | Until you close the browser |
| flint:scroll:*, flint:jump-to (session storage) | Flint | Return you to the same place on a page when you go back. | Until you close the tab |
Analytics cookies
These cookies show us which pages are useful and where people get stuck. The website only sets them if you allow analytics cookies.
| Cookie | Set by | What it does | How long it lasts |
|---|---|---|---|
| _ga | Google Analytics | Gives your browser a random ID so Google Analytics can count visitors and visits. | 400 days |
| _ga_* | Google Analytics | Records the current visit for each Google Analytics property. | 400 days |
| ph_*_posthog (cookie and local storage) | PostHog | Counts visits and records which pages are viewed and which links are clicked. | 1 year |
| _clck | Microsoft Clarity | Gives your browser a random ID so Clarity can link your visits. | 1 year |
| _clsk | Microsoft Clarity | Links the pages you view in one visit into a single recording of how you used the page. | 1 day |
| CLID | Microsoft Clarity (clarity.ms) | Recognises your browser across websites that use Clarity. | 1 year |
| MUID | Microsoft (clarity.ms, bing.com) | Recognises your browser across Microsoft services. | 13 months |
| ANONCHK, SM, MR, SRM_B | Microsoft (clarity.ms, bing.com) | Check and pass on the MUID ID above. | From 10 minutes to 13 months |
Marketing cookies
These cookies measure whether our adverts bring people to Flint, and which schools and companies visit. The website only sets them if you allow marketing cookies.
Google Ads
| Cookie | Set by | What it does | How long it lasts |
|---|---|---|---|
| _gcl_au | Links a visit to an earlier click on a Flint advert. | 90 days | |
| _gcl_aw | Stores the ID of the Flint advert you clicked to reach the website. | 90 days | |
| _gcl_ls (local storage) | Stores the same advert-click information as _gcl_au. | Until you clear it | |
| GCL_AW_P | Google (google.com, googleadservices.com, doubleclick.net) | Links an advert click to a later sign-up. | 90 days |
| IDE | Google (doubleclick.net) | Recognises your browser across websites that use Google's advertising services. | 13 months |
| Cookie | Set by | What it does | How long it lasts |
|---|---|---|---|
| li_fat_id | Stores the ID of the LinkedIn advert you clicked to reach the website. | 30 days | |
| li_adsId (local storage) | Gives your browser a random ID for LinkedIn advert measurement. | Until you clear it | |
| bcookie, bscookie | LinkedIn (linkedin.com) | Recognise your browser on LinkedIn. | 1 year |
| li_sugr | LinkedIn (linkedin.com) | Matches your browser to a LinkedIn member when you are not signed in to LinkedIn. | 90 days |
| UserMatchHistory, AnalyticsSyncHistory | LinkedIn (linkedin.com) | Record when LinkedIn last matched your browser for advert measurement. | 30 days |
| lidc | LinkedIn (linkedin.com) | Chooses which LinkedIn data centre handles the request. | 1 day |
| __cf_bm | LinkedIn (linkedin.com, through Cloudflare) | Tells people apart from automated traffic. | 30 minutes |
Meta (Facebook and Instagram)
| Cookie | Set by | What it does | How long it lasts |
|---|---|---|---|
| _fbp | Meta | Gives your browser a random ID so Meta can measure visits from its adverts. | 90 days |
| _fbc | Meta | Stores the ID of the Facebook or Instagram advert you clicked to reach the website. | 90 days |
| multiFbc, lastExternalReferrer, lastExternalReferrerTime (local storage) | Meta | Store the same advert-click information, and which website sent you to us. | Until you clear them |
OpenAI (ChatGPT adverts)
| Cookie | Set by | What it does | How long it lasts |
|---|---|---|---|
| __obref | OpenAI | Links a visit to an earlier click on a Flint advert in ChatGPT. | 1 year |
| __cf_bm, _cfuvid | OpenAI (openai.com, through Cloudflare) | Tell people apart from automated traffic. | 30 minutes, or until you close the browser |
Knock2 (which schools and companies visit)
Knock2 uses your IP address and browser to work out which school or company you are visiting from. To do this, Knock2 works with the identity companies listed here, and they set their own cookies.
| Cookie | Set by | What it does | How long it lasts |
|---|---|---|---|
| vv_visitor_id | Knock2 | Gives your browser a random ID so Knock2 can link your visits. | 400 days |
| vv_session_id | Knock2 | Links the pages you view in one visit. | 30 minutes |
| flintk12_com_* (local storage) | Knock2 | Record the pages you view in a visit and the website that sent you. | Until you clear them |
| _lc2_fpi, _lc2_fpi_js, _li_dcdm_c, _li_duid (local storage) | LiveIntent, through Knock2 | Give your browser an ID that LiveIntent can match to its records. | Up to 400 days |
| lidid | LiveIntent (liadm.com) | Recognises your browser across websites that use LiveIntent. | 400 days |
| bito, bitoIsSecure | Beeswax (bidr.io), through Knock2 | Recognise your browser across websites that use Beeswax advertising. | 13 months |
| tuid | usbrowserspeed.com, through Knock2 | Recognises your browser across websites so visitors can be identified. | 1 year |
Cookies from embedded videos
Some pages on the website, such as What's New, include videos hosted by YouTube or Loom. The video player loads only when you press play. YouTube or Loom can then set the cookies below.
| Cookie | Set by | What it does | How long it lasts |
|---|---|---|---|
| YSC | YouTube (Google) | Counts views of embedded videos. | Until you close the browser |
| VISITOR_INFO1_LIVE | YouTube (Google) | Estimates your connection speed to choose the video player. | 6 months |
| VISITOR_PRIVACY_METADATA | YouTube (Google) | Stores your cookie choices for YouTube. | 6 months |
| __Secure-YNID, __Secure-ROLLOUT_TOKEN | YouTube (Google) | Recognise your browser and keep the video player working. | 6 months |
| loom_anon_comment | Loom | Lets you comment on a video without a Loom account. | 1 year |
| ajs_anonymous_id | Loom | Gives your browser a random ID so Loom can count video views. | 1 year |
Companies that receive cookie data
Each company name links to its privacy policy.
| Company | What for |
|---|---|
| Microsoft | Clarity analytics |
| Advert measurement | |
| Meta | Advert measurement |
| OpenAI | Advert measurement |
| Knock2 | Identifying which schools and companies visit |
| LiveIntent | Identity matching for Knock2 |
| Beeswax | Identity matching for Knock2 |
| Ahrefs | Visitor counts without cookies |
| PostHog | Product analytics, and our record of your cookie choices |
| Analytics, advert measurement and YouTube videos | |
| Loom | Embedded videos |
Changes to this policy
We update this policy when the website starts or stops using a cookie. The date at the top shows the last update. When a change needs new consent, the banner asks you again.
Contact us
Email support@flintk12.com with any question about cookies on the Flint website.
Our Data Protection Officer is Engage Data Consulting B.V. (trading as Engage Compliance). You can email them at dpo@engagecompliance.co. Our privacy policy explains how we handle personal data and how to complain to the Information Commissioner's Office.
